How enterprise IT leaders can audit inactive licenses, consolidate overlapping add-on apps, and drive genuine user adoption across sales and service.
Maxovate Leadership
Practice Director
In enterprise environments, Salesforce is often among the top 3 software expenditures. Yet studies consistently show that over 22% of provisioned enterprise CRM licenses go underutilized or dormant.
Our license optimization methodology begins with a deep telemetry audit. By analyzing EventLogFile records, login histories, and object edit frequencies, we identify inactive seats and misallocated license tiers (e.g., users assigned full Sales Cloud Enterprise licenses who only require Platform or Experience Cloud access).
Furthermore, organizations often run 5 to 10 overlapping AppExchange tools for document generation, digital signatures, and duplicate prevention. We help IT leaders consolidate these into native Salesforce features or streamlined unified toolsets, delivering substantial annual savings while simplifying the vendor ecosystem.
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